Broker Check

At our firm, we have the client—and only the client—in mind.

My reasons for becoming a financial professional are deeply personal. I repeatedly saw many friends and family struggling to find the help they needed to map out their financial future.  I am confident that with my understanding of personal finance, coupled with my training as a financial professional, I can help people better prepare for the future. After years in the business, I have developed a reputation for educating individuals in an easy-to-understand manner so they can grasp personal finance and use those concepts to pursue their financial objectives.  I feel a commitment to our community.

At our firm, we have the client—and only the client—in mind.

Over the years, we have found that a team approach can be an effective method to help clients who have a wide variety of needs as they maneuver through a complex financial-services world. We invite you to discover and experience the power of our services. We believe it has far-reaching benefits for our clients to get opinions from several sources with diverse backgrounds, education, and experience.

No one strategy fits everyone, which is why every client gets our undivided attention—from planning to execution to follow-up. We take a proactive approach to helping you develop a strategy to address your financial goals and objectives, using the most efficient methods available.

Tara Hemsing Woitalla

Founder and Registered Representative


Tara has been in the financial industry since 2006, receiving the joy in helping people pursue their goals as they transition into topics that they may not fully have an understanding of. She believes that retirement planning is a process and a partnership built on trust and integrity. Her approach is by gaining clarity about a client’s current situation—identifying core values, defining future goals, and developing a strategy that aids them in pursuing their financial goals.

She will help to take the complexity out of retirement planning by educating you on strategies that fit with your goals and objective. By offering education and guidance, she’s able to help her clients plan for their financial futures. Whether you’re just starting out or preparing for a meaningful retirement, you deserve personalized financial guidance driven by what’s important to you.

Tara knows the importance of giving back to area organizations that strengthen her local community. Tara lives on a hog farm in the Brainerd area with her husband Tony and four children.

Haley Whittaker

Director of Operations


With over 10 years of experience in customer service, Haley is focused on ensuring our clients receive premier service and attention. 

Haley and her husband, Franklin, moved to the Brainerd area from Kansas City in January of 2023 to pursue new and promising opportunities. They are enjoying exploring the outdoors with their dog, Spartan, and getting more involved with the community. They feel blessed to be able to call Minnesota their home. 

Client Centered

Client Centered

Whether you are investing to build wealth, protect your family, or preserve your assets, our personalized service focuses your needs, wants, and long-term goals.

Our team of professionals have years of experience in financial services. We can help you address your needs of today and for many years to come. We look forward to working with you.